Anatoli Shevtsov

I am a husband to the love of my life Victoria

Dual competence: technical-management

20+ Years build B2B2C and SaaS technologies

10+ years working on web products

Passioned about Payments

Payments Processing Expert

Out of the box thinker

Ideas Generator

Trilingual (EN/HE/RU)

What I Do


Building eCommerce Platforms to serve B2B, B2B and B2B2C business objectives. Objectives like Omni-Channels, Market-Places or just Internet stores to sell products or services as well. Designing a Digital Frictionless experience to drive sales and raise conversion rates of 30% in revenue.

Payments, Merchant Services and FinTech

Building electronic payment systems for Retail and eCommerce environments. Heavily experienced in the development of merchant services, including accepting traditional methods of payment like credit cards, ACH. Extensive familiarity in alternative methods of payment like CUP, JCB, Swift, BACS and SEPA. In dept familiar with industrial standards like PCI Compliance, HIPAA, OFAC list, BAMs, GDPR, CCPA and others. Building Billing Systems with a focus on three main billing models like Revenue-Share, iSO, and MSB. Managing Integrations to Fraud Preventions Platforms.


Managing multiple teams with different various backgrounds, religions in different time zones around the world. Using any method of communication to be able to solve professional challenges, personal issues, and impact business in a very positive way.

Product Management

Managing Product and Relationship leading cross-functional teams to plan, build, launch and manage world-class technological innovations. Own the product lifecycle from initial concept to delivery. Writing Roadmaps with taking in consideration Business Objectives, Stakeholder' Priorities and available resources. Blend technology skills with extensive marketing orientation and analytical abilities to evolve product strategy. Prioritize and manage multiple projects within specifications and budget restrictions.

Employers , Partners and Customers


19 Years of Experience


10.2020 - Current
J2 Global

Senior Product Manager

Build and manage payments roadmap that is able to execute on the growth strategies and business needs

Discover innovative opportunities in the payment space to optimize overall auth rates, reduce chargebacks, and support customers evolving payment preferences

Collaborate and coordinate with engineering, marketing, product leadership, and business teams on objectives and business requirements

Translate inputs and business needs into detailed product requirements documents and user stories for engineering teams to execute

Lead planning, development, delivery of the products working cross-functionally with teams from Engineering to Sales

Analyze existing user experiences to identify opportunities to drive growth and improve value propositions for our users

Responsible for driving testing requirements for payment including any requirements or dependencies across teams

Collaborate with internal shared services teams across the J2 organization to help execute the strategy and vision

Partner with other Product Managers to streamline payment system integrations and enhance existing business processes

Maintain up-to-date knowledge of cutting-edge technologies and techniques around payment processing

07.2019 - 09.2020
SiriusXM – Connected Vehicles, Irving, Texas

Senior Product Manager

Leading the development and execution of the eWallet, Vault and Payment Gateway

Responsible for building and launching SiriusXM Connected Vehicle’s eCommerce Platform 

Managing 3rd Party vendors selection based on experience, pricing and other critical capabilities

Driving the UI/UX and Research teams with design and testing to optimize the customer experience

Orchestrating and giving demonstrations for trade shows, OEM partners, and product videos

Designing a product platform with UI/UX, APIs that deliver unique experiences across the end-user journey

Developing a deep understanding of the business objectives of internal and external stakeholders.

Evangelized the product vision and built trust by maintaining an accurate and achievable roadmap.

Conducting strategic analysis, competitive benchmarking, business case, and funding activities for eCommerce

05.2018 - 07.2019
Examsoft Worldwide, Dallas, Texas

Technical Product Owner

Responsible for product vision and strategy

Managed day to day activities and backlog grooming

Ran daily scrum and stand up meetings

Transformed business ideas into technical specs

Worked on Roadmap with executive leadership around Chromebook, MacOS, iOS and Android platforms

Defined the “why” the “what” and the “how” with user stories and requirements

Managed migration to Salesforce Platform from an existing tool was running on the premises

Worked with cross-functional teams to deliver a complete customer experience

Launched a product related to online proctoring based on AI, machine learning, Computer Vision and TensorFlow

Evaluated competitors and the market for capability-oriented and emerging development and technology trends

01.2016 - 04.2018
RealPage,.LLC, Richardson, Texas

Senior Business Analyst

Responsible for gathering information for the payments processing business of the company

Worked with Bank Secrecy Act Compliance Officer & Chief Compliance Officer

Identified future business for US and European markets based on the local standards and regulations

Managed Off-Shore teams in India, Philippines, in total 36 people

Introduced the company to Magento’s tools and APIs resulted as a partnership

Ran Scrum Meetings every morning with the developers to have the leadership updated and eliminate impediments

Worked with Card brands like American Express, VISA, MasterCard, Discover, CUP and others on a daily basis

Managed relationships with Bank Of America, Chase, Wells Fargo, Vantiv, Ingenico and others

Was able to recognize end-users’ issues to improve conversation rate and annual revenue

Added several alternative payment methods as sources of revenue to departments – increased review of 30% rate.

03.2013 - 12.2015
Wincor-Nixdorf USA, Houston, Texas

Solutions Architect Shell Oil US – Retail Division

Key resource for Shell’s long-term project called Florence.

E2E Solutions Architect for a payment processing store solution integrating with multiple POS solutions, Loyalty Enterprise Servers and Payment Hosts for implementation in 14000++ Shell US C-Store Locations.

Worked at the customer site with Shell’s ELT , POS/Loyalty and other 3rd party Vendors management groups on a daily basis designing a full-blown solution that arches from Wincor-Nixdorf Solution.

Designed a standard Shell interface based on IFSF/PCATS and PCI Compliance industry standards that will take Shell Solutions into the next few decades.

Initialized Mobile Valet project with MCX – today owned by JP Morgan.

The project was introduced to the public as Shell Vantage Brand back in the beginning of 2015.

10.2006 - 02.2013
NCR Retail (Formerly Retalix)Plano, TX

Product Manager

Managed Retalix Mobile Products maintenance and integration projects, focusing on the C-Store, Grocery, Warehouse and Enterprise sectors. 

Developed and managed Point of Sale systems life cycle & integration process.

Customized inventory forecasting platform for Retail, Warehouse and Supply Chain markets.

Managed all aspects of the POS Design life cycle from concept to delivery.

Created & managed an annual product budget with variance analysis

Designed and managed integration tools that connected a mobile device to the POS front-office interface.

Effectively managed communication between clients, project team members and senior management.

Owned strategic partnerships with vendors to ensure on-time delivery and support.

Successfully managed Retalix Pocket Office mobile solutions worldwide, with over 10,000 licenses deployed.

Managed various projects from Design to customer deployment - Casey’s Pilot Oil, Tesco (WW),HyVee, Hannaford, Reliant (India) and more

03.2002 - 10.2006
Retalix(Now NCR), Raanana, Israel

Solutions Integration and QA Manager

Managed Testing of Mobile Office applications on various mobile platforms.

Deployed Software in multiple customer sites are located across many different countries.

Provided pre-sales presentations and Customer training.

Rolled out Mobile Software application on different hardware such as Motorola, Symbol, Fujitsu, Denso, Datalogic and Intermec

Managed multilingual software in different parts of the world such as Japan, Canada, Russia, India, Norway, UK, USA, Germany and many more

Successfully launched POS Design for Aroma (like Starbucks), the largest coffee shop franchise in Israel.


Tel-Aviv University

Computer Science & Software Engineering

Product Skills

Product Lifecycle Management


Agile/Scrum/Kanban Methodologies


Requirements Gathering & Analysis


Market Analysis


Competitor Research


Go-to-Market Launch Plans


Product Roadmaps


Managing Backlog Grooming


Saas Solutions


Clous Services







Certified Scrum Product Owner


Get in Touch

How Can I Help You ?